With the holidays coming up, manufacturers know that people are willing to shell out more money than ever. So they are taking this opportunity to create new and improved computers that people will be sure to buy. Companies are inventing new laptop and desktop models that are containing more innovations, smaller sizes, and more touch screen technologies. Many people are crazy for these newer technologies such as notebooks, which are basically computers that are thin as a notebook. For example, the Gateway NV57H26U is one of the newest computers on the market and they go as low as $500. If you're interested in purchasing a laptop, companies are creating these ultrabooks, which are similar to notebooks except that they are newer laptops that are supposed to be thinner, lighter, and less expensive than most laptops.
My View:
Companies know that people will spend large sums of money on gifts with the holiday season coming up. That is why they take advantage of this occasion by coming up with newer, more innovative ideas that they know consumers will love. Everyone these days is crazy for new technologies and the newer a technology is, the more demanded it is. When companies launch their new products during the holiday season, they know their sales will shoot through the roof because consumers are going to want to get their hands on the latest, most popular gifts. It is a smart move for companies to start marketing their newer products before the holiday season because by the time holidays roll in, these products will be in high demand.
http://shopping.yahoo.com/articles/yshoppingarticles/721/computer-prices-keep-falling/
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